Apooyin Abiola

A Tech Marketing professional currently working magic at Africa's largest e-commerce group; Konga.com.

• Global Marketing Maven
• 2x Founder
• MBA, ecommerce
• 2x Entreprenure of the Year award recipient
• Marketing Excellence Award nominee
• Bertelsmann Data Analytics Scholar
• OnDeck Fellow
• Associate Member (ACIM), Chartered Institute of Marketing, UK
• Health-technology (SurgiTech, PharmaTech, WellnessTech), E-commerce and Fintech

PROFESSIONAL SUMMARY

Biography

I am a business-minded and technology-focused marketing professional with a track record of driving brand equity, market share, and accelerated business growth of products 🚀. I am passionate about strategic marketing, tech product development 💪, content and growth marketing, and business development. I am a result-oriented and trained creative with technical 💻 and generalist marketing skills with experience working in the E-commerce, Health-tech, and Fintech sectors. I immerse myself daily in research-driven ideas, user behavior, disruptive business models, and data magic! 🪄.

I currently lead Product and Business Development initiatives at Africa's e-commerce behemoth Konga. In the last 6 years, I have worked in several industries globally with brands like VICE MEDIA, Greenlife Pharma, MyWellSelf Canada and JOMI - Journal of Medical Information

Some of the ways I have helped my team includes:

• Product Management/Product Marketing
• Developing Marketing, RTM & Brand Plans
• New Product Innovation & Commercialization
• Consumer Insights, Analytics, UX & Market Research
• Business Development, partnerships & Sales
• Growth Marketing
• Business Operations management
• Pricing strategy
• Strategic Thought Leadership
• Brand & Category Management

I currently seek opportunities that combine the worlds of product, marketing, business, and strategic thinking in the realms of fintech, e-commerce, health technology, and lifestyle (tech ecosystem).

My ultimate goal is to work in a challenging and exciting environment (tech-enabled) that will give me opportunities to contribute my skills and innovativeness to the fulfillment of the establishment’s goals while exposing me to world-class operational standards.

Please reach out to me;
Email: apooyin.abiola@yahoo.com
Tel: +2348079170641, +2348090529652
.

My ultimate goal is to work in a challenging and exciting environment that will give me opportunities to contribute my skills and innovativeness to the fulfillment of the establishment’s goals, while exposing me to world-class operational standards.